Late Thursday, as rumors swirled concerning the Brown University gunman, CNN’s Kaitlan Collins posted on social media, pointing out the conflicting information and directing people to her channel's 9pm newscast.
Although CNN is certainly not a impeccable news source, her message resonated for numerous observers. It stands as one of the organizations where there exists fact-based and largely reliable reporting – especially during crises like the one developing close to a New Hampshire storage facility.
A Precarious Position During a Corporate Struggle
Yet CNN, now four and a half decades old, finds itself in a uncertain situation as two massive media corporations compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has become part of a major game of business acquisition, not as a question of what serves the news-consuming public.
“This represents another instance of the profound systemic issues with roots in decades of policy decisions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The conjecture about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a larger point.
“It is often framed as a financial tale with powerful individuals as the main characters, but there is very little discussion of the public interest,” Pickard explained.
The Complicating Factor: Donald Trump
The CNN scenario is further muddied by Donald Trump’s views about a network he has consistently labeled as perhaps his primary “fake news” foe.
Think back to the chants of “CNN sucks!” at Trump's rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now says that the network requires new ownership. Many see this as a desire for ownership that will insulate him from criticism and scrutiny. That is part of why he appears to favor Paramount Skydance, which has made a hostile bid.
He has grounds to prefer that suitor more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Future of Continued Instability
It is important to note, if Netflix prevails, CNN and other cable outlets would first be spun off into a standalone company. Such a move could be a welcome development to many at the network, but it’s far from a safe harbor. That structure could position CNN for another sale. The cycle continues.
In the view of Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance recently argued that competition laws should prohibit both deals.
“Either merger would be harmful to the country, and both should be opposed by anti-trust authorities,” Wu recently wrote.
The Core Problem and a Path Forward
Whatever happens regarding CNN, the underlying crisis endures.
“The present media landscape is a profoundly anti-democratic system, but we must resist a sense of powerlessness,” Pickard noted. Regulatory choices – originating in the 1930s and 1940s – helped to foster this profit-obsessed monster, and revised policy decisions can fix it.
Can reform occur in an era where the head of the FCC will not confirm that the agency is independent? Change is very unlikely now, but that doesn’t mean it will be impossible forever.
Policies that bolster independent news organizations, aid local journalism, subsidize public media, and outlaw the accumulation of media power in too few hands are achievable – they are vital for a functioning democracy.
Regarding media ownership, larger is not superior. And news organizations such as CNN shouldn’t be tools in the latest merger game.